Spring Summer - Spring 2025

Role

Visual Designer

Client

Myntra

Project type

Spring Summer

Project overview

Spring Summer ‘25 was Myntra’s biggest seasonal launch of the year, and I led its creative direction from the first piece of trend research to the final campaign film. The season was built around one idea, Serene Escapade: a dreamlike escape into nature, where wild meadows, glasshouses and soft golden light give people a break from the everyday.

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